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Questions founders ask us

Straight answers.

If your question isn't here, ask it on the intro call — you'll get the same directness.

How fast will I see meetings?

Honestly: weeks 1–3 are build and warmup — sending too early is how domains get burned, and we won't do it. Active sending starts around week 3–4, replies follow within days, and meetings typically start landing in weeks 4–6. Anyone promising meetings in week one is planning to spam from your name.

Will this hurt my domain reputation?

No — because your main domain never sends a single cold email. We build separate sending domains with dedicated inboxes, warm them properly, and manage bounce rates and volume daily. See our deliverability page for the full approach.

Is this just AI spam?

The opposite. Every prospect is scored for fit before anyone writes to them, and every email is written individually from live research about that company. Low-fit prospects never get contacted at all — which is more than most human SDR teams can say.

What counts as a "qualified meeting"?

We define it together in writing at kickoff — typically: matches your ICP criteria (size, industry, role, geography) and actually attends. That definition is in the agreement, so what counts is never a debate.

Who owns the data and infrastructure?

On LAUNCH, you own everything from day one — it's built in your accounts. On SCALE, all leads, conversations and meeting data are yours, and if we ever part ways, the full dataset is handed over.

The AI voice calls — do they sound like a robot?

Judge for yourself on the intro call — we'll play you a recording. The agent opens with a permission-based, human-style script, handles objections, and books meetings live to the calendar. If a real person is reached, that number is retired so nobody ever gets called twice.

Which plan should I pick?

Most clients start with ACCELERATE — outbound fills the pipeline while inbound makes sure nothing you already generate slips away, and the two share one dashboard. If budget is tight, IGNITE with the Outbound Engine is the classic starting point. If you want more of the funnel covered — or engines from the on-demand catalog — CUSTOM STACK, with AI voice included. We'll give you a straight recommendation on the intro call.

Why is this cheaper than other agencies?

Because agents do the repetitive work humans are expensive at — researching, writing, sending, logging, following up — and we've engineered the model costs aggressively. You're paying for strategy, quality control and infrastructure, not for hours of manual labor.

Can I see what the agents are doing?

All day, every day. Your dashboard shows every agent's activity, every email's performance, every call's recording. Try the live demo — it's the real dashboard with sample data.

What do you need from us to start?

About two hours at kickoff: your ICP, your offer, pricing guidance, a calendar to book into, and any suppression list (customers, competitors, partners). After that, roughly 30 minutes a week to review replies and meetings.

Do you work with companies outside the UK, US and EU?

Our engines currently target UK, US and European markets, where our deliverability infrastructure and calling hours are tuned. If you sell into those markets from anywhere in the world, that works fine.

What happens if we stop?

On SCALE, after the 3-month minimum you can stop with 30 days' notice. You keep all leads, conversations and meeting data. On LAUNCH there's nothing to cancel — the engine is yours.

Is cold outreach even legal?

B2B outreach to business contacts is lawful in our target markets when done properly — accurate sender identity, a working unsubscribe honored immediately, and business-relevant contact. We build those requirements into the engine rather than treating them as fine print, and we'll gladly discuss the specifics for your market on the intro call.

See your engine before you buy it.

Open the live demo dashboard — no signup — or book a 20-minute intro call and we'll tell you honestly whether the engine fits your market.